FIFA 2022 Social Media Design Collaboration with ABI India
I was reached out by the ABI India team for Fifa 2022 Social Media designs used for online and offline reach. Recognizing the unique opportunity to engage football enthusiasts, I curated a specialized design team comprising dedicated football fans. This carefully assembled team played a pivotal role in crafting compelling and resonant design templates that would resonate with fans throughout the event.
I was reached out by the ABI India team for Fifa 2022 Social Media designs used for online and offline reach. Recognizing the unique opportunity to engage football enthusiasts, I curated a specialized design team comprising dedicated football fans. This carefully assembled team played a pivotal role in crafting compelling and resonant design templates that would resonate with fans throughout the event.
In response to Qatar's unexpected "Beer-Free" mandate during the FIFA 2022 World Cup, I led a swift adaptation of design materials for Budweiser India, the official beer sponsor. Collaborating seamlessly with other ABI teams, we transformed the narrative from a "Beer-Free World Cup" to a celebration of Budweiser's Zero Alcoholic products.
Despite the challenges, the project showcased our ability to navigate unforeseen circumstances, delivering impactful results and emphasizing the brand's resilience and adaptability.
Despite the challenges, the project showcased our ability to navigate unforeseen circumstances, delivering impactful results and emphasizing the brand's resilience and adaptability.